Happy Social Media Day! In celebration, the #MMIntern team has collected just a few of our favorite things that have come from our beloved social networks. Though these platforms are frequently criticized for negative moments, avid users know how they can be a catalyst for many awesome things. In no particular order, here are just a few examples of social media being used for good:
Metter Media Social Report, June 24 2016
Hello and happy end of the week media lovers! Come follow us and #Edelman on this week’s social report where we will explore the psychoanalysis of why we hate change in #SocialMedia, and witness #Tumblr’s first steps into the world of live video, the incredible growth of #Instagram, and more! Continue reading
Metter Media Social Report, June 17, 2016
Hey there, fellow social media enthusiasts! Buckle up, because it’s time for the #MMSocialReport. In this week’s roundup, we learn which feature Twitter users are really asking for, how Facebook plans to track your store visits, and we take a look at how the world has fallen in love with one British Grandma’s polite Google searches. All this and more below!
5 Brands Battling Short Attention Spans
The lightning pace of the digital world has made it increasingly difficult for us to hold concentration. In fact, a study recently released by Microsoft Corp. reveals that the attention span of the average human has fallen to about eight seconds — yikes, less than the common goldfish!
In this same study, which surveyed 2,000 people and tracked the brain activity of 112 others, 77% of mobile users aged 18 to 24 agreed with the notion, “When nothing is occupying my attention, the first thing I do is reach for my phone.”
It’s true the mobile age has brought with it shorter attention spans, but along with these statistics comes a new opportunity for brands to develop short, impactful content that makes a lasting impression on consumers.
So how do we use this short time span effectively? Here are five examples of excellent eight-second content:
Metter Media Social Report, June 3, 2016
Hey everyone! Friday is here which means it’s time for the #MMSocialReport. In this week’s edition, we have the most powerful women on Twitter, our Myspace pages come back to haunt us in a way that may affect your online privacy, and Facebook takes its live video out of this world for a Q&A with the International Space Station.
Metter Media Social Report, May 27 2016
Hey fellow social media lovers! For this week’s #MMSocialReport we’ll discover the newest perks of Twitter and how Pinterest is marketing’s golden tool…not to mention seeing the snapchat and facebook video that broke all time records in views!
Metter Media Social Report, May 13, 2016
Happy Friday, social media geeks! In this week’s #MMSocialReport, we’ll be exploring how Twitter is making it easier to connect with your new internet BFFS, how Periscope can be used to boost user engagement with your small biz or startup, and more in this week’s report!
Metter Media Social Report, May 6, 2016
Trigger your Twitter fingers, social media fans, because in this week’s #MMSocialReport, we explore what’s going on with Facebook live-streaming, Snapchat features, up-and-coming social media apps, and an IRL Romeo and Juliet love (snap) story!
Metter Media Social Report, March 24, 2016
#TGIT, y’all! In this week’s #MMSocialReport, we explore 10 years of Twitter and how the Twitter-sphere has evolved since 2006, Facebook is cracking down on catfishers, Instagram takes a lesson from Facebook and beefs up its desktop interface, and more!
Metter Media Social Report, March 4, 2016
The beginning of March started off with a bang! AP launched an election tool with Twitter and Google data, you’ll be able to customize your own emoji before the end of the year, Instagram became THE platform for ads… and two more exciting news pieces for you in this week’s #MMSocialReport!