It’s time for the last #MMSocialReport of 2016! It has been a crazy but monumental year for social media — in both good ways and bad. In this week’s report: a review of some of the most important social media milestones of 2016, the podcast popularity boom that led to audio-only Facebook Live broadcasts, Snapchat’s newest craze, Twitter’s new 360-degree Periscope live streams, and an insightful analysis of the year’s fake news problem including why you won’t find it on LinkedIn.
It was almost Christmas time and all was bright
As Santa sat by the firelight.
He sat in Santa HQ, preparing with cheer,
wondering, “What could I do different this year?”
He heard a tap on glass and a faint hoot
Saw an owl with a scroll about as big as his boot
“Come inside, little one!” Santa jollily boomed
Unrolling a scroll the length of the room.
“What do we have here!” He cried, chuckling some
“What? Facebook can be really dumb!
Who is this from, Metter Media in Cambridge, MA?
A social media wishlist, they say.”
Then Santa’s eyes did sparkle bright
He looked out into the dark night
And vowed to make each wish come true
If Facebook can’t fix it, Santa can do!
Introducing…
In this week’s #MMSocialReport – Facebook’s colorful new update, Uber’s new Snapchat filters, a complete calendar of hashtag holidays for 2017 and how to use them, Oculus VR’s new social hangout, and some of the most popular social networks around the world. Dig in as we wrap up the year with plenty of “what’s next”:
Social Media is fun because it makes things easy for you, but social platforms are responsible for regulating all the fun that might lead to disastrous consequences. While Twitter and Pinterest make it easier for customers through various customization preferences, other social media platforms also take steps to curb terrorism and initiate efforts to regulate fake news. Learn more about what has excited and inspired us this week:
It’s not that easy to guess who’s on Twitter. It’s also not that easy to become an Instagram Influencer. But with constant updates coming to all platforms/apps, and information being circulated at a high pace, the spread of fake news has become a major concern. What are the regulations we need to set? Read on for a few of the solutions that we came across:
With false information doing the rounds on several social media platforms and highly-prejudiced views penetrating through our newsfeed, we all need a dose of hope in sensitive times like these. Is it upon social media to own up and take necessary steps to counter all the hate that is seeping through? We’ve tracked a few small steps that big corporations have taken up and would love to know your views on them:
Facebook, Snapchat & Instagram: These 3 social media platforms have ruled this week’s social media report. In this week’s news, we’re making the retail experience more effective on Instagram and Facebook, a new Facebook video messaging app is being launched for emerging markets, and hardware (i.e. Spectacles by Snapchat), brand expansions, and extensions are the flavor of this week. Read on to learn more:
Personalization is the theme of the week — with Twitter planning to personalize your feed, Facebook enhancing your shopping experience by collaborating with Shopify, Linkedin increasing your chances of finding a job and Snapchat getting you an exclusive channel for the NBA, we’re more than excited to share what happened in the social media world this week:
#MadeByGoogle went viral and we’re impressed with all their efforts, but they’ve been also been a bunch of other events happening in the tech world. Facebook-owned WhatsApp borrows from Snapchat, GIFs get interpreted by artists in NYC and Sprout Social comes out with a social media report. We’ve also suggested a link that has 16 Twitter recommendations for the curious soul. Scroll down to learn more:
Twitter marks its presence during the American elections and Facebook intends on making the workplace more friendly with its new Facebook at Work Initiative. Snapchat comes out with own version of glasses called “Spectacles” and you can now make your Twitter Moment. There’s more to these expansion plans. Learn more in this week’s Social Report!