Andy Warhol said, “In the future, everyone will be world-famous for 15 minutes.”
Warhol didn’t account for the future being so social, though. Nowadays, thanks to the power of social media, everyone can be world-famous IN 15 minutes. Viral fame is a sudden movement on a permanent platform. That kind of infamy lasts a lot longer than a few minutes.
Here are some sudden celebrities and how they reached their fame overnight:
Boston may be a small city, but it’s a great one, and no one knows that more than city expert and self-titled “Urbanologist” Max Grinnell. With roots in Seattle and Madison, Wisconsin, Max has dedicated most of his life to studying how cities work and teaching others through his publications, website, and — most importantly — Twitter.
As @theurbanologist, Max explores Boston and Chicago (an area he calls “Boscago”) and highlights the best parts of both in terms of entertainment, growth, sociology, and more.
Max lent us an ear to talk Boston, Twitter, and what it really means to be an urbanologist.
Everyone knows Boston loves to drink. From our intense celebrations during St. Patrick’s Day and the Boston Marathon to the notorious “drunk train” that is the B line, to being consistently named America’s drunkest city, we get a reputation for being more than willing to partake.
What is often overlooked, though, is Boston’s appreciation for craft beer, locally made liquor, and remarkable craft cocktails. We have some of the best people in the country behind the stick, and one such barman, Tenzin Samdo, wants to make it known.
As @bostonmixdrink on Instagram and Twitter, Tenzin shares his own specialty cocktails as well as those he experiences throughout the city and on international travels – and he knows his stuff. His accounts are filled with gorgeous shots of unique drinks, beautiful sights, and his adorable son, and his IG has gained over 8,000 followers in less than two years.
With a mocktail of watermelon juice, basil, and cucumber in hand, I sat down with Tenzin at his home turf, Trade, and chatted about social media and the Boston bar scene.
Let me tell you a little secret about social media marketing: big businesses are using you.
No, they’re not stealing your identity, and they’re not looking to trade your voice for a pair of rad human legs – but they are doing something pretty smart that you might not even notice.
That picture you posted on Instagram yesterday of Taco Bell’s newest Tex-Mex Frankenstein? Those hashtags: #TacoBae #ThinkOutsideTheBun? And your geo-tag showing you were at the combination Pizza Hut and Taco Bell? That was an ad… that you provided… FO’ FREE. Continue reading
The folks at Taco Bell are social media geniuses. They’ve established that already. But they still continue to wow us.
Their latest move: Snapchat hilarity.
Guys, I’m up on a @HoodBlimp & the view is beautiful from up here. #HoodBlimpSweeps pic.twitter.com/BN4YgEnsz8
— Only In Boston (@OnlyInBOS) July 17, 2014
Twitter user @OnlyInBOS (OIB) is Boston’s best-kept secret. With over 35,000 followers, the self-proclaimed “most relevant digital media influencer” in the city has quickly become one of Boston’s biggest voices, sharing commentary on its best events, food, nightlife and people. But who is behind it all? Hopping from one bar and event to another, there are hundreds of pictures documenting the adventure with nary a manicured nail nor fly-ass Jordans to give us a clue, but the truth is not entirely concealed. OIB took the time to sit down with Metter Media and give us some insight to how it all works.Continue reading