Wondering what our top tips for hotels, inns, and resorts are?! As proud sponsors of the 2019 New England Inns & Resorts‘ Annual Conference, Metter Media was excited to gather feedback from hotel, inn, and resort owners and staff members on their top social media ‘pain points’ — the issues that are currently stopping them from having a social media presence that meets their goals while working with their schedules. We decided to address these pain points and provide tips for how to tackle them in our November 2019 webinar, our second webinar with NEIRA!Continue reading
#MMSocialReport February 8, 2019
Tune in to this week’s roundup to learn about the latest sticker Instagram is introducing to Stories, how to take back a message on Facebook before any damage is done, and to see what Chipotle thinks about Adam Levine’s Super Bowl halftime performance.
#MMSocialReport February 1, 2019
Wow, what an eventful week! Instagram is ramping up its features to allow you to get shareable links to your Stories. Facebook’s “Moments” seems to be in the past. The founding principle of Snapchat may be being fazed out sooner rather than later. And TikTok? Um … you’ll just have to wait and see.
Breakdown: Instagram Stories v. Snapchat Stories
It seems like just yesterday the entire internet was freaking out about Instagram stealing the stories function from Snapchat. People were laughing in the face of Instagram stories, convinced it wouldn’t be able to overtake the Goliath that is Snapchat.
Fast-forward two years later… and here we are. Snapchat stock has been plummeting, due to some posts by the ultimate influencers Rihanna and Kylie Jenner, and Instagram stories are blowing up with 400 million daily active users. They’ve even introduced new emoji reactions to the stories, similar to their parent company, Facebook. Internet influencers have been flocking from Snapchat to Instagram to reach their audience, simply because viewership is so much higher on the photo-sharing app rather than on the…other…photo-sharing app. In fact, many influencers have taken to posting the same stories taken and edited on Instagram to their public Snapchats. Many think that Instagram just has a better platform. But is that true?
Let’s dive in.
#MMSocialReport June 1, 2018
Open your ears because this week’s update is all about audio! Instagram is adding audio stickers to stories, Snapchat lenses can react to sounds now, and HearMeOut is the first audio-focused social media platform. Want to know more? Read it all in the #MMSocialReport:
#MMSocialReport Feb. 16, 2018
There’s a lot of exciting social media news this week! Instagram is testing its screenshots, identifying, and re-sharing functions. Facebook has a new Lists feature and is testing the ‘Downvote’ option. At the same time, Snapchat’s Snap Map allows you to follow social trend around the world — on a new web platform. Read more about the social media trends this week in our #MMSocialReport:
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#Thankful: Metter Media’s Favorite Social Media Features
Thanksgiving: a time for mashed potatoes, avoiding politics at the dinner table, post-dinner naps, and, of course, giving thanks.
While we have plenty to be thankful for this year here at Metter Media — our amazing clientele, our stellar team of kickass women, and a Pinterest-worthy office right in the heart of Central Square — our team is taking some time to be thankful for the brilliant updates and features that we’ve seen on social media this year.
Here are some of our favorites:
Metter Media Social Report, August 4, 2017
Welcome to this week’s #MMSocialReport! We’ve got plenty of news about Snapchat (is it finally the end for the app?), the potential for sponsored GIFs from Giphy, and a mysterious video-chat project from Facebook.
Metter Media Social Report, April 29th, 2017
In this week’s #MMSocialReport — Instagram is Facebook, Twitter is TV, and the world is a good place thanks to Social Media.
Facebook Stories: Imitation, But Not Flattery
They say imitation is the sincerest form of flattery. That may be true in some situations, but when you’re one of the most successful social media networks in the world, does imitating your competition help or hinder your success?
Don’t get me wrong, I love a good Story — but when I want to post a Story, I go to Snapchat, because that’s what it’s for.
Working in the social media world, I spend a lot of time thinking about and posting content. But lately, I’ve been finding it difficult to decide which app to post to, because they all have overlapping features — and, frankly, overlapping audiences.