The folks at Taco Bell are social media geniuses. They’ve established that already. But they still continue to wow us.
Their latest move: Snapchat hilarity.
You should take the quiz on our Snapchat story right now. Username: tacobell. pic.twitter.com/LsFqDkzOW0
— Taco Bell (@tacobell) August 7, 2014
Yesterday, their Snapchat story — a 24-hour-only featured slideshow — was a “Quiz” titled “What Fast Food Restaurant Are You?” The idea was that users get to “pick” their answers to a set of question to lead to their result. The hilarity? When you press the screen on Snapchat, it just goes to the next image in the set. Tricky, tricky, Taco Bell. I love you.
The story in its entirety:
Genius.