A conference to a marketer is similar to a festival for a music fan – both attend their respective events to see the top people in the field and mingle with others who share their interests. When you’re there, it feels like a vacation because you’re enjoying yourself while also learning from one person and sharing something new with another (okay, you’re still at a work event, but you’re not at your desk!).
There are a ton of seminars covering a broad range of general marketing areas from social media and SEO to content creation and advertising. Here’s a list of 10 hand-picked social media marketing conferences happening in the US that should be on your radar this year to keep up-to-date on the latest trends and best practices, enjoy insightful talks from our industry’s influencers, and maybe even make some new marketing-loving pals while you’re at it:
1. Social Media Week New York | #SMWNYC
WHEN: Feb. 23-27, 2015
WHERE: New York, NY
“Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations, and insights into how social media and technology are changing business, society, and culture around the world. Human connectivity is being reimagined and SMW seeks to understand how humanity and technology will come together to change the ways we live, work, and create.”
2. Social Media Strategies Summit | #SMSsummit
WHEN: Feb. 10-12, 2015 / April 28-30, 2015 / June 9-11, 2015
WHERE: Las Vegas, NV / Chicago, IL / New York, NY
“We handpick speakers who provide relevant, real-life insights into best practices, tools, and the latest technologies essential to building and maintaining a powerful social media plan that aligns with your business strategy. We maintain our focus on education and case studies – you won’t hear any sales pitches.”
3. Inbound 2015 | #INBOUND15
WHEN: Sept. 8-11, 2015
WHERE: Boston, MA
“INBOUND’s purpose is to provide the inspiration, education, and connections you need to transform your business. This September, we will host thousands of marketing and sales professionals from almost every industry imaginable and from all corners of the globe at the Boston Convention & Exhibition Center. In 2014, we had 10,000+ attendees from all around the world and we’re excited to be bigger than ever this year.”
4. Social Media Marketing World | #SMMW15
WHEN: Mar. 25-27, 2015
WHERE: San Diego, CA
“You’ll join 2,500 fellow marketers at this mega-event designed to inspire and empower you with social media marketing ideas. Soak in 100 expert-led sessions covering social tactics to content creation to social strategy. Join the world’s leading social media experts as you discover actionable tips and strategies to improve your social media marketing efforts. Enjoy extensive networking opportunities.”
5. Summit 15 | #AdobeSummit
WHEN: Mar. 9-15, 2015
WHERE: Salt Lake City, UT
“At Summit 2015, you’ll learn how to find and maximize every marketing opportunity. Explore the latest tools and trends, hear from marketing innovators, and see how companies are using Adobe Marketing Cloud to give them the insights they need in mobile analytics, personalization, social media, and big data. Come to Summit and discover how Adobe can provide all the integrated solutions a marketer needs.”
6. ClickZ Live | #CZLNY
WHEN: Mar. 30-Apr. 1, 2015
WHERE: New York, NY
“With over 15 years of experience delivering the most cutting edge digital marketing events around the world, ClickZ Live provides an unrivalled forum to hear from world renowned speakers as they deliver an action packed, educationally focused agenda on the latest digital marketing tips, tricks and tools that will blow your mind, make you re-think your strategy and provide actionable takeaways to revolutionize your marketing campaigns.”
7. New Media Expo | #NMX
WHEN: Apr. 13-16, 2015
WHERE: Las Vegas, NV
“NMX (New Media Expo) co-locates with NAB Show (National Association of Broadcasters) to bring you the largest electronic media event in the world. With over 97,000 new media influencers converging at the Las Vegas Convention Center, you’ll rub elbows with more broadcasters, podcasters, Web TV creators, producers, and celebrities than you could ever gather in a one-week setting.”
8. Moz Con | #MozCon
WHEN: Jul. 13-15, 2015
WHERE: Seattle, WA
“Three days of forward-thinking, actionable session in SEO, social media, community building, content marketing, brand development, CRO, the mobile landscape, analytics, and more. You won’t find any stuffy networking events here—you can connect with our amazing community of industry leaders, chat with the speakers and Moz staff, pick up some cool swag, and even get a hug from our friendly robot, Roger.”
9. DIGIMARCON Cruise 2015 | #DIGIMARCON
WHEN: Apr. 26-May 3, 2015
WHERE: Orlando, FL → Caribbean
“Whether it’s building customer loyalty, increasing sales, improving lead generation, or driving greater consumer engagement, the DIGIMARCON CRUISE 2015 program has been specifically designed to help attendees develop their audience. Attendees will learn how to build traffic, create brand awareness, improve customer service and develop better use of digital tools internally to drive more productive business outcomes. Immerse yourself in topics such as Content Strategy, Web Experience Management, Usability/Design, Mobile Marketing, Customer Engagement, Social Media, Targeting & Optimization, Branded Search, Marketing Automation, Analytics & Data and much, much more!”
10. The Corporate Social Media Summit | #CSMNY
WHEN: Jun. 15-16, 2015
WHERE: New York, NY
“The Corporate Social Media Summit New York (June 15-16) is the biggest and most senior meeting of corporate executives, delving into the future of social media marketing, communications, and customer service. With over 50 expert speakers (including 15 CMOs and CCOs) from the world’s most social brands, and 300+ of your corporate peers in attendance, #CSMNY offers unrivaled learning, networking, and benchmarking opportunities.”
Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.
