Facebook is dodging election nightmares, unsending messages, AND playing matchmaker?? Quite a busy week, we’d say. Find out the dirty details on this week’s #MMSocialReport.

1. Instagram might be working on school Stories 

by @danideahl via @verge 

Have you heard about the new kid at school? That’s right, Instagram seems to be working on a school-based version of stories that would only contain content of that school’s student body.

2.Instagram cashes in on Promote ads for Stories, fresh analytics

by @MobileMktrDaily via @robwilliamsNY 

Instagram’s fresh features help to make the image-sharing app more useful to advertisers that want to reach audiences through Stories. This is perfect for small business that don’t have massive budgets. The “promote” feature lets them transform their stories into ads that can better reach a target audience, transforming these groups into paying customers of Instagram as parent company Facebook’s revenue growth is in decline.

3. Facebook Tries To Avoid Another 2016 Election Nightmare

by @mekosoff via @VanityFair

Facebook hastily announced a potential disinformation campaign just before the midterms, in order to handle how Facebook was used to disseminate disinformation in 2016 and how Mark Zuckerberg reacted to charges about the platform.

4.Facebook will soon give you 10 minutes to unsend messages

by @eightiethmnt via @engadget 

Have you ever sent a message to the wrong person or regretted a message you just sent on Facebook messenger? Finally Facebook got the hint and is improving their messaging game with its new unsend message feature. You can instantly delete a message within 10 minutes of sending it.

5. Facebook Just Launched a New Dating App—and It Has a New Game-Changing Match Feature

by @mlsqueenz via @people 

If you’re sick of relying on Tinder to spice up your dating life, Facebook just announced it’s testing a new dating app. The dating service will exist separate from your Facebook account and remain private as you’ll need to create a new profile. A suggested match will be based on your Facebook preferences, interests, and things you do on Facebook. Read more on the different matchmaking features that will be included on the app.

MM’s Pick of the Week!

The buzz of Midterm Elections hit social as celebrities shared their #ivoted stickers, encouraging followers to get out to the polls and practice their civil duties. How did you engage on election day?

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies small businesses and corporations alike. Need help with your social media? Email Lauren today.