This week’s #MMSocialReport features social media for change. Various sites are being used to demand change, while other sites are reaching out to the community — or reinventing themselves to better their environment. Dive in with us:
1. How Parkland’s social media-savvy teens took back the internet — and the gun control debate
by @AlyssaNewcomb via @NBCNews
Gen Z uses what they know best — Twitter — to share the views on the gun control controversy. The students of Majory Stoneman Douglas tweeted their opinions on recent events in their own style. As many of these students are now verified by Twitter, they are using this platform to ensure that their voices are heard in order to promote change.
2. Twitter Announces Changes to Platform and API Usage Rules to Crack Down on Misuse
by @adhutchinson via @socialmedia2day
With the emergence of fake news after the 2016 Presidential Election, Twitter is taking steps to limit the misuse of the site. The issue of fake news and bot usage has been around since the start of all social media networks and Twitter have listed a new set of rules to “solve” these problems, but are the responses from Tweeters supportive of these new advancements?
3. Facebook Launches $10 Million Initiative For Community Leaders — 5 Things You Need To Know
by @tori_utley via @Forbes
You need to know about Facebook’s new launch to support community leaders and their work in social impact and community building. Facebook’s new investment is geared towards community advancement as they offer opportunities in training and funding. The company also states the importance of in-person meet-ups and understands the advantages of taking the digital community offline.
4. Facebook is using A.I. to help predict when users may be suicidal
by @jordannovet via @CNBC
Facebook is taking charge, creating algorithms to detect potential suicidal users. The new system now flags users who need a wellness check and works alongside first-responders to help those individuals.
5. Vero Is Taking On Instagram By Fixing the One Thing Everyone Hates About Instagram
by @lisamarie_lynn via @TIME
Vero: a new social media site that attacks the complaints that many Facebook and Instagram users have about new updates — ads, and the reverse chronological order of feed of posts. This cite supports an ‘authentic social media’, but does it stand a chance against some of the largest social media sites?
MM’s Pick of the Week!
A simple tweet can change everything. Kylie Jenner’s tweet last week announcing her lack of Snapchat use cost the company a 6% stock decrease. Looks like the Kardashian-Jenner clan has a lot more influence than one would think on the Stock Market.
Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies small businesses and corporations alike. Need help with your social media? Email Lauren today.
