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Metter Media Social Report, Sep. 24 2015

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This week, keep track of Facebook’s ever-changing features and algorithms, admit that you just can’t quit social media, and learn why major news networks are making the switch to Snapchat.

1. Facebook Introduces Signal, a New Tool for Journalists

by @andyrmitchell

Twitter has always been the go-to social network for lightning-fast news – and Signal intends to change that. With this new Facebook feature, journalists can access analytics from across the social network, including popular hashtags, trending posts, and who’s creating the most conversation. In addition, the platform is linked with Instagram, allowing users to easily curate visual content for news packages.

2. Wired Quits Facebook Quitting

by @jessiwrites via @WIRED

What do you when you’re on a social media hiatus, but the temptation to find an email, message a friend, or see this weekend’s events becomes too great? You quit quitting. In this article, Jessi Hempel explains why social media is just too big to ignore.

3. Generation Z Ignores Facebook… Until it Turns 15

by @rubykarp via @mashable

Everyone has a tween cousin who says Facebook is for old people, and that’s how Ruby Karp felt up until she reached high school. Here, she points out the fickleness of young social media and explains why she made the move to Zuckerberg’s world, and what she’s doing in it.

4. Buffer Lists 2015 Facebook Changes You Need to Know

by @KevanLee via @Buffer

Facebook is always updating its guidelines and algorithms. Stay on top of recent changes with Buffer’s need-to-know list.

5. News Networks Move to Snapchat

by @madalinacrc

While journalists on Snapchat might seem odd, SkyNews and 14 other networks have jumped onto Snapchat Discover. This platforms allows them to broadcast news video in a way that’s most accessible for mobile viewers.

Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.

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