This week’s #MMSocialReport is all about Twitter! Get the scoop on how #SuperbowlXLIX ruled the country’s conversations, where the happiest Twitter users live, and all about the network’s three new features for 2015!
1. The New England @Patriots #SB49 win plays out on Twitter
by @brianpoliakoff via @TwitterSports
On Super Bowl Sunday, everyone from fans, celebrities, to even the players themselves joined in the Twitter storm. See the top moments, tweets, and left sharks in visual representation of Twitter activity during #SB49, which garnered 28.4 million global tweets.
2. The Big Business of Happy vs. Mean Tweets
by @ericchemi via @cnbc
Ever wonder which day of the week people are feeling the happiest? What major subjects do they tweet about, positively and negatively? And why should marketers care? Find out the highlights of this Brandwatch report.
3. Twitter Displays its Value with Instant Timeline for New Users
by @VinduGoel via @nytimesbits
Twitter has added Instant Timeline to make the introduction for new Twitter users easier by providing tweets they think they’d be interested in, but are their methods always helpful?
4. Twitter vs. YouTube: It’s On
by @yumyumvideos via @socialmedia2day
Twitter will soon release its own player to be used for promotional videos. Now tweets can have completely integrated video, but what will become of YouTube if users can’t tweet links to their content?
5. TweetDeck Now Supports Animated GIFs
by @napilopez via @TheNextWeb
FINALLY! For those of us with TweetDeck who need some excitement, let there be GIFs!
Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.
