Tips for Editing Text on Instagram Reels (+ Bonus Editing Tips)

In our recent blog post, Reels vs. IGTV: What You Need To Know, we shared what kind of content we recommend for you to use Reels. However, a common question we’ve seen floating in the webosphere is “how do I edit text on Reels like on TikTok?!”

Have no fear, we’ve got you covered! Here are the things you need to know about editing text on Reels that will make everything make sense!

Text appears in the order you write them

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Reels vs. IGTV: What You Need To Know

Instagram released Reels in August 2020. IGTV was available in June 2018. With Instagram increasingly moving towards providing more video entertainment for its users, how should you know when to use which feature? What are the benefits of using Reels over IGTV or vice versa? We will be breaking down all the details that matter for your business below!

What are Reels and when to use them

Instagram Reels is where you can share short-form video clips. It is designed to be quick video entertainment where you can film yourself with music on Instagram, add filters, and splice clips together.

FYI, the key difference between Reels and Instagram Stories? Discoverability. While Instagram Stories are typically only seen by your existing followers, Reels can be seen by your potential followers. More on that below!

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Tracing The Evolution of Social Media

Social Media Timeline

Whether it is cultural or social, change is inevitable. Especially when it comes to technology, the landscape is constantly changing. In fact, from the ’60s through the late ’90s, the world went through a technological revolution. This was the time when the internet and computers were finding their ways into the lives of millions of people around the world. But it wasn’t until the late ’90s that social media took off and sparked a change.

Within mere years, social media became such an instrumental part of our everyday life. People all over the world have been able to communicate, connect, socialize, share and post anything that they desire. As of today, more than 3.81 billion people are on social media and the average person has more than six social media accounts. But did you ever stop and ask yourself what was the first social media platform? Or what your parents’ top social media were? Or which platform was The First?

We are here to uncover which platform was the first to be introduced, and how each one helped paved the way to some of the biggest social media platforms we all know and love today. Continue reading

Dear Metter: TikTok vs. Reels

Dear Socially Confused,

We know you may have JUST go on board with this whole TikTok thing, just to have a brand new platform take the social world by storm. We also know that many people, just like you, are wondering what the differences and similarities are in these video sharing channels.

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#LetsGetThisSweat – Virtual Fitness Class Roundup

Hey guys! Kim here — Metter Media’s resident Pilates instructor + Wellness Coordinator. While summer is winding down and we shift our mindset to fall, it’s safe to say that we’ve all adapted to new routines brought on by quarantine. A fresh workout routine is key to maintaining an energizing WFH life, and with that comes lots of at-home workouts. A whole new kind of fitness community has emerged in 2020 (kudos to the trailblazers of the fitness community). Our team has been keeping active in a variety of ways, thanks to all of IGTV and app workouts out there. Here are some of our go-to’s:Continue reading

#MMinspo: Covid-19 Social Media Ideas (Part 7)

It’s now week seven of our team’s favorite COVID-19 related social media posts! We launched this roundup series to feature some of the great content seen in our feeds about how to make the most of this time, provide helpful advice, spread positivity, and encourage helping others. Continue reading

#MMinspo: Covid-19 Social Media Ideas (Part 6)

It’s time for the sixth weekly roundup of our team’s favorite COVID-19 related social media posts! We launched this series to feature some of the great content seen in our feeds about how to make the most of this time, provide helpful advice, spread positivity, and encourage helping others.Continue reading

#MMinspo: Covid-19 Social Media Ideas (Part 5)

It’s time for the fifth weekly roundup of our team’s favorite COVID-19 related social media posts! We launched this series to feature some of the great content seen in our feeds about how to make the most of this time, provide helpful advice, spread positivity, and encourage helping others.Continue reading

#MMinspo: Covid-19 Social Media Ideas (Part 4)

It’s time for the fourth weekly roundup of our team’s favorite COVID-19 related social media posts! We launched this series to feature some of the great content seen in our feeds about how to make the most of this time, provide helpful advice, spread positivity, and encourage helping others.Continue reading

TIKTOK IS TAKING OVER THE WORLD — HERE’S HOW BRANDS + BUSINESSES ARE HOPPING ONBOARD

Over the past two years, the one social media platform that has grown exponentially in popularity and retention is TikTok. In 2019 alone the app garnered 739 million downloads and shot to #7 on the world’s most downloaded apps of the 2010s. Currently, Tiktok has approximately 500 million active monthly users and social media fans everywhere are looking at this app for viral success.

What is TikTok? What makes it so enticing for Generation Z and Millennials? And what will this new rising app bring forth from social media marketing?

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