In this week’s #MMSocialReport, we’re covering the Facebook, Twitter and Instagram-based social media use on Valentine’s Day, the latest photo-sharing app in healthcare, demands surrounding Twitter security, new Buffer analytics, and a slightly morbid Facebook update.
1. How We Celebrate Valentine’s Day on Facebook
by Alan Rapp via @spiral16
If you’re managing social media, it might be useful to know that Facebook has the largest social- media engagement on Valentine’s Day. Did you know “<3” was used 3.6 million times on the holiday last year? The Facebook IQ infographic is enough to convince even the most bitter, anti-Valentine users to post a special V-Day status.
2. Demands to Censor Twitter Soar
by @dlberes via @HuffingtonPost
Governments around the world are currently demanding Twitter to take down abusive content and provide user information, which is raising ethical concerns about privacy and protected information. The company is even in a lawsuit with the US government on denied requests for user data.
3. Instagram for Doctors
by @Meera_Senthi via @CNN
CNN takes a closer look at the newest app for healthcare professionals. The new photo sharing app, nicknamed “Instagram for Doctors,” will change the way medical providers interact with one another and their patients.
4. Facebook Creates a ‘Living Will’ for Users’ Accounts After Death
by @JanelleNanos via @BetaBoston
The latest Facebook announcement that’s taking the social-media world by storm is updates for deceased users’ accounts. The site will let users hand over their accounts to friends and leave a “legacy” for your second life on the social network.
5. Introducing New Buffer Analytics
Buffer’s been listening to its customers and is offering new and improved analytics features for social media. Now, you can organize and sort through posts more efficiently to improve your social media strategy.
What surprised you in #SocialMediaNews this week? How will you be taking advantage of Valentine’s Day for your business?
