With GIFs being embedded into infographics, Tumblr being a hotbed for a certain kind of a subculture, LinkedIn’s new tool offering to determine your salary and Facebook’s HUGE expansion into gaming — we’re only getting deeper into the world of social media. Read up to learn more about how these trends have left us with a lot more to introspect than expected:
1.Facebook officially announces Gameroom, its PC Steam competitor
by @joshconstine via @techcrunch
Facebook might not have been able to make the cut in the gaming space with iOS and Android devices, but it sure didn’t forget to expand and work on its plans again. On Wednesday, it launched a desktop gaming platform called ‘Gameroom’ and has made it available for Windows 7 users to download. Learn more about its technical specifications!
2.The Complete Emoji Guide for Social Media Marketers
by @deefontein via @hootsuite
The iOS 10 emoji update came out this week and we’ve been excited to track it, but does that mean more emojis mean more responsibilities? Oh, yes, it totally does! Hootsuite’s marketing guide on how and where to use them is just the kind of brush-up every social media marketer needs. The part about the strategic use of custom emoji was our favorite. Tell us yours in the comments below!
3.LinkedIn’s new feature tackles salary transparency
by @karissabe via @mashable
‘LinkedIn Salary’, a new tool launched by the networking platform, is here to solve all your salary queries. By entering your job title and city, the tool helps in giving an estimate amount that you deserve as fair pay by showing the median earnings of other working professionals within the same location. Apparently, Glassdoor has a similar service too. Have you used it yet? Compare and tell us!
4. Tumblr’s Depression Connection
Ever thought that there could be a link between depression and blogging? Well, here’s your answer. Tumblr, a ‘blog-meets-social network’ has been studied, and turns out that the platform has given way to young adults embracing a certain kind of a subculture, wherein the users are happy and “cool” with mental illness. Read up for more about the origins, the themes and the content that lets this practice float.
5. Is This The Future of Infographics?
by @latashamdoyle via @jeffbullas
With an increasing amount of visual content being consumed on an everyday basis, marketers are increasingly trying to experiment with different kinds of online content to cater to their customers. These range from visual platforms like Instagram/ Snapchat to making blog posts with infographics in them. But does the future hold more space for interactivity for infographics? Read up to learn more about animated to GIF embedded infographics, and tell us if you can think of any other possibilities!
Metter Media LLC is a Boston-based social media management company that implements community-based, localized social engagement strategies for small businesses and corporations alike. Need help with your social media? Email Lauren today.
